Quoted from memory
Names, dates, logos. When every order is different, it's tempting to quote what you charged last time instead of what this job costs.
For laser engraving businesses
Every engraving job is a blank, setup, laser time, finishing and packaging. Cajella adds up all five from your own prices and rates, so the number you quote covers the whole job, whether it's one name on one board or fifty logos on fifty tumblers.
Where quotes go wrong
Names, dates, logos. When every order is different, it's tempting to quote what you charged last time instead of what this job costs.
Boards, tumblers, slate and acrylic are bought before anyone orders, so their cost is easy to forget by the time you quote.
Lining up the job, test burns, masking and cleanup take minutes that add up but never make it into a quick quote.
Fifty engraved tumblers for a company event: the per-piece price has to cover blanks, laser time and setup without guesswork.
The cost of a job
Record blanks as components you buy and count. Cajella keeps their average cost from what you paid, and marks a blank Low Stock when you're down to the level you set. Sheet stock can be tracked by the sheet or by area.
Lining up, test burns and masking go in as labor minutes at your rate, so every piece carries its share instead of you absorbing it.
Give your laser an hourly rate and enter the engraving or cutting minutes for the piece.
Take the minutes from your design or laser software and type them in: Cajella works alongside it rather than importing job files.
Add cleanup, oiling or assembly at your labor rate, and a packaging profile for the box it ships in. That's the full cost to quote from.
One board, five costs
| Item | Cost |
|---|---|
| Maple board blank | $9.50 |
| Laser: 14 minutes at $15/hour | $3.50 |
| Setup and finishing: 12 minutes at $20/hour | $4.00 |
| Packaging | $1.20 |
| Cost per board | $18.20 |
Example numbers — your costs will be different.
Every line comes from your own numbers: what you paid for the blank, your laser's rate and your labor rate. Whatever you quote above $18.20 is your margin. A one-off "Smith Family" board goes on the order as a custom item with its own price and cost.
Repeat designs and one-offs
Your best-selling board becomes a product with its blank, laser time and labor built in, ready to price and sell.
A custom request goes on the order as a custom item, with a note for the engraving text. You set its price and its cost, and it counts toward your margin like everything else.
Put fifty of a product on one order at the price you quoted. When it ships, Cajella locks in what those fifty cost, so you can see what the job actually made.
Engraving questions
Yes. Enter the engraving time your software estimates, plus your setup minutes, and Cajella turns them into cost. Job files aren't imported, so the minutes are typed in by you.
On the order line, in its notes, so the wording travels with the job. Keep proofs wherever you handle them today: Cajella has no proof-approval step.
Add a custom item to the order and price it for your laser time and labor alone. With no blank to buy, there's nothing to take out of stock.
As components: receive them when they arrive, and Cajella keeps their average cost and how many you have, and marks them Low Stock at the level you set.
As labor minutes on the product, so every piece carries it. For a one-off job, build it into the custom item's cost.
Yes, by the sheet or by area, such as square inches. Thickness isn't tracked and parts aren't laid out on the sheet for you, so cost each part by the area it uses.
More makers
Start free with your own blanks, laser rate and labor. Pro adds target-margin and minimum-profit pricing for the work you sell most.